For the great new up-coming generation

Columbia-Minerva launches new yarns - new accessories - new sweaters in keeping with the youthful spirit of the times. Bold colors, dazzling patterns, exciting top-to-toe fashions - YES - you’ll find lacy stockings, ribbed hose and knee high socks - floppy tasseled caps hand-in-glove with the exciting sweaters, dress and coats. Adding to our classic staple worsteds and mohairs, we use excitingly different yarns - synthetic blends that are machine-washable and alpaca blends - extravagantly luxurious. Color Campus Fashions will delight experienced needlecrafters and new knitters.

Rosamay F. Winston, fashion director
photography by Myron Miller - Conant Studios

Pamphlet published in 1965 by Columbia-Minerva Corporation